Even as COVID-19 restrictions have eased and the public returns to some semblance of their normal activities, transit ridership remains at only 60% of pre-pandemic levels. A key way to improve rider experience is to allow consumers to purchase access to transit with their own credit cards, debit cards, and smartphones. The transition to open-loop ticketing is actually less daunting than many agencies imagine.
EMV payments will provide cost savings for transits and an improved rider experience for public transportation users. One of the most significant enhancements transit agencies migrating to are contactless open-loop payment systems. “Transit agencies across the globe want to implement contactless, open-loop payment systems but do not possess the technology and expertise to implement open-loop payments.” said Visa