Author: Ana Stanca
Demand Generation Leader, Enghouse Transportation
Transit passenger numbers took a hit because of the Covid-19 pandemic. Many people turned to private transportation options while others shifted towards full-time remote and hybrid working patterns. This brought to an end a long term trend of increasing passenger numbers over the previous 25 years.
Turning this around is key to building integrated, sustainable city and regional transportation systems. To achieve this will take a multifaceted approach, improving passenger services and making it easier for people to travel.
One effective solution that can significantly contribute to achieving these goals is the implementation of a contact center. A contact center solution can play a key role in building a service that customers trust and value.
What are the leading reasons why transit agencies should use a Contact Center to improve their customer service and communication?
The top 10 reasons why transit agencies should use a Contact Center
Enhanced Customer Service
A Contact Center makes it easier for customers to contact your agency, helping to boost their confidence and improving your service. Inquiries can be quickly resolved via self-service options, and more complex questions answered by a human call handler.
Increased Accessibility
Customers can access information around the clock, including after business hours, giving them greater confidence to travel. This adaptability caters to evolving customer demands and lifestyles, enhancing convenience and meeting their expectations.
Improved Data Collection
Through a single point of contact, a contact center captures valuable customer interaction data. This data serves as a valuable resource for informed decision-making, deeper understanding of customer needs, and continual service improvement.
Reduced Workload for Staff
By enabling self-service options for routine inquiries and effectively prioritizing more complex issues, a contact center streamlines customer service operations. This significantly reduces the workload of staff members, enabling them to be more efficient in their roles.
Multilingual Support
The inclusion of multilingual support within a contact center ensures that non-native speakers can access information in their own language. This feature significantly widens accessibility, breaks down language barriers, and enhances customer satisfaction among diverse populations.
Accelerated Response Times
A contact center enables swift and efficient responses to customer inquiries, minimizing waiting times and providing prompt resolutions. This results in heightened customer satisfaction and a reduction in complaints, as customers receive the answers they need in a timely manner.
Consistent Messaging
With a contact center serving as a single point of contact, consistent messaging about transit services is guaranteed. This eliminates the risk of information being misunderstood or miscommunicated, reducing confusion among customers and enhancing their overall experience.
Improved Emergency Response
During critical situations, every second counts. By centralizing important information and establishing a point of contact, a contact center simplifies the process for customers to access vital details quickly. This aids transit agencies in ensuring the safety of their customers during emergencies.
Cost-Effectiveness
While providing a fully responsive 24-hour customer service may seem like a potentially expensive endeavor, a contact center proves to be a cost-effective solution. Transit agencies can save money by streamlining their customer service operations while simultaneously enhancing overall service quality.
Enhanced Brand Reputation
In an era where customer service expectations continue to rise, the provision of an accessible 24-hour contact center service can significantly impact brand reputation. By meeting and exceeding these expectations, transit agencies can cultivate a positive perception of their brand, fostering customer loyalty, and driving business growth.
Implementing a contact center as part of a comprehensive customer service strategy empowers transit agencies to prioritize rider experience, safety, and satisfaction. It fosters trust, builds strong relationships with passengers, and paves the way for the successful revitalization of public transportation systems.
Discover how Enghouse Transportation Contact Center solution can revolutionize your customer experience. Take your transit agency to new heights with a Contact Center solution designed to meet the evolving needs of modern riders.